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Business Plan for

Museum Service

2008/09 - 2010/11

Contents

Section Page

Our Service 3

Achievements: Previous Year & Current Year (to date) 4

Financial Resources to Deliver Services 6

Value for Money Assessment 7

How Service Links to Council Priorities 9

Contribution to Other Five C’s 9

Customers 10

Communication 10

Cohesion 10

Culture 10

Compliance 10

Service Proposals for next 3 Years 11

Proposals to Achieve Cashable & Efficiency Gains incorporating Risk & Impact Statement 12

Our Service

Brief Description of Services Provided

Collects, preserves and documents objects of historic and cultural significance

Displaying objects and associated information to the public

Research into history and culture of Berwick Borough

Undertaking educational work with schools and other groups

Doing outreach projects throughout the Borough for the benefit for residents and visitors.

 

Corporate Policy

How Policy Implemented

Equality & Diversity

We will ensure equality through Education and outreach projects; The Berwick Museum building is not itself DDA compliant, but there is a ground-floor visual access point for upstairs exhibits.

• This service unit will carry out the timetabled Equality Impact Assessments as detailed in the Councils Inclusive Equalities Scheme, and where necessary we will assist other Service Units with their Equality Impact Assessments.

• This service unit will engage with equality self-assessment, scrutiny and audit on our service delivery.

• This Service Unit will assist where possible in the development of an information and monitoring system for the Councils work on Equality & Diversity.

• Staff within the unit will comply with Council policy for responding to harassment on the grounds of race, disability and gender.

• The service unit will engage in consultation with designated community, staff and stakeholder groups on its equality impact and needs/requirements assessment and its service delivery.

• In any partnership arrangements that this service unit enters into, we will seek to ensure that the equality policy and objectives are incorporated.

• This service unit will engage in development of service level equality objectives and targets.

• Where necessary, the service unit will establish planning groups for monitoring and information systems.

• Staff in the service unit will be encouraged to participate in equality and diversity training opportunities offered by the Council.

Data Quality

Visitor number, education & outreach indicators on Covalent

 

Service Policy

How Policy Implemented

National accreditation

Registration certificate held & working towards accreditation, due Dec 2008

   
 

Service Partner Providers

How Partner Supports Service Delivery

2007/8

Civic Society

History Society

English Heritage

Berwick Preservation Trust

Research & Display on Medieval Berwick

Golden Age of Northumbria Project

National Archaeology Day Event

Partnership working on the Dewar’s Lane Granary project

   
 

IT Systems

How IT System Supports Service Delivery

Design software packages

Essential for exhibition design & publicity work

Covalent

The Service will maintain up-to-date Covalent records relating to the Museum.

Achievements: Previous Year & Current Year (to date)

Measure or Milestone

Reference

Target 2006/7

Actual 2006/7

Target 2007/8

Forecast2007/8

No of users (per 1000 pop)

170a

 

791

670

675

No of visitors in person (per 1000)

170b

 

627

538*

540

Numbers in education groups

170c

 

440

700

783

Numbers of visitors getting free entry**

   

5862

6000

6000

Number of Outreach events

 

16

17

13

14

Number of participants in outreach events

 

2500

4205

3383

3000

% of satisfaction with Museum***

 

90

96

90

93

% of satisfaction with exhibitions***

Grant income generated

 

75

73

22,000

n/a****

4250

n/a

4250

*2007/8: Allows for 6 month closure of site

**English Heritage members, Museum Friends, Berwickshire Naturalists, Art Fund etc

*** Calculated from Visitors’ Book comments

**** 2007/8: No budget for temporary exhibitions

Success

How Achieved

Lessons Learnt

2006/7

Tales from the East exhibition

War with Russia

Weekend

Visitor feedback

Visitor numbers & TV coverage

Effectiveness of linking collection to current popular culture

Effectiveness of pursuing unusual narratives

     
 

Challenge

How Resolved

Outcome

Closure threat

Public opposition to closure plan expressed in survey in ‘Bear Facts’

Members vote for Consultation on Museum service

Financial Resources to Deliver Services

Note: This section of the report will be based on information contained in the Budget Book for the current year, in this case 2007/08. The original budget figures for the current financial year will be used as the base line figure for the calculation of cashable and efficiency gains.

Cost Centre

 

Description

 
 

Expense

£

Description of Main Activity & Cost

Employees

61,010

Curatorial, technical & attendant

Employees Support

   

Support Services

6540

 

Service Management

4530

 

Running Costs

26,810

Power, insurance, materials, phone, subs, adverts, education (£7720) & consultants (£10,000)

Capital Charges

27,790

Rents, Rates & asset rental

Gross Expenditure

126,680

 

Direct Income – Grants

4250

Friends & MLA

Direct Income – Fees/Charges

5740

370

English Heritage (Admissions)

Sales

Recharge Income

   

Net Expenditure

116,320

 
 
     
 

Capital Works

 
 

Name

Budget

Current Position

N/A

   
     
     
     
     
     
     
     
     
     
     

Value for Money Assessment

Efficiency Measure

BBC

Local

National

Cost per resident

£4.53

£5.15

(MLA/NE)

N/A (not available on MLA, ONS or AC websites)

       
       
       
       
       
       
       

Efficiency Measure

Reason for Difference to Local / National Trend

Spend per head

Size of population

   
   
   
   
   

Please complete the three following tables (if applicable) indicating how partnership working, IT systems or adherence to / achievement of quality standards have contributed to value for money.

Service Partner Providers

How Partner Supports Service VFM

Civic Society

Joint working on Buried Berwick exhibition

History Society

English Heritage

Maltings

Museum involvement in Golden Age of Northumbria Project

Museum involvement with National Archaeology Day

Museum assistance to Maltings Youth Theatre

 

IT Systems

How IT System Supports VFM

Design software

Essential for exhibition board & leaflet design

Covalent

Enables monitoring of performance and cost against VFM targets

How Service Links to Council Priorities

This section contains the same information as collected in the previous year’s budget setting process. The priorities will be reviewed by the Members and either modified or confirmed as consistent (remaining the same as last year). The data provided on this document will be summarised and challenged at Corporate Management Team for content and consistency.

Priority

Description of how service contributes to Council Priority

1

Improvements in Museum based on accreditation (i.e. ‘industry best practice’) principles

2

The Berwick Barracks Museum is a key Berwick town centre attraction

3

 

4

 

5

Works with diverse local cultural & heritage groups

6

Provides informative & entertaining tourist destination

7

Outreach projects to get to non-museum visiting residents

8

 

9

 

10

 

11

 

12

Research and interpretation into culture and history of Borough

Contribution to Other Five C’s

Outcome Factor

Description of how service contributes to “C” Factor

Customers

Museum receives feedback from customers in a book at the Museum building and responds to comments and suggestions therein

Communication

Provides information in a readily understandable style to customers, stakeholders and partners such as the Friends of the Museum and English Heritage

Cohesion

Connects the local community with their past to give a sense of place and time

Museum works closely with other service units such as Tourism, Town Centres Manager, Arts and Culture Officer and Archive to ensure joined-up working and the breaking down of silos

Culture

The Museum contributes to a positive culture within the Regeneration Service and throughout the rest of the council by taking a proactive and challenging approach to perceptions and presumptions.

Compliance

Works with nationally agreed frameworks and ensures that corporate governance requirements such as appraisals and performance management are embedded as working practices.

Service Proposals for next 3 Years

Measure / Milestone

Reference

Forecast2007/8

Target 2008/9

Target 2009/10

Target 2010/11

Consultants report

 

Report in October

Action

Finished

 

Museum Accreditation

 

On hold

Obtained

Maintain

Maintain

Golden Age Project

 

In Progress

Finished

   

On-line access

 

On hold

Action

Finished

Maintain

Summer exhibitions

 

None

Exhib

Exhib

Exhib

Dewar’s Lane Granary

Co-operation

 

On hold

Action

Exhib

Exhib

Other Outreach Projects

 

In Progress

Action

Action

Action

           

These targets will feed directly into the Best Value Performance Plan. Once the targets have been established and agreed (in principle) with the Head of Service or Director, an assessment of resources required should be made in the next table.

Measure / Milestone

Reference

Resources Needed

Less

Same

More

Consultants report implementation

     

X

Museum Accreditation

     

X

Golden Age Project

     

X

On-line access (eg software)

     

X

Summer exhibitions

     

X

Dewar’s Lane

     

X

Outreach projects

     

X

TOTAL

     

X

The achievements of some of these targets will be achievable within existing or reduced resources.

Where service improvements are linked to more resources a Project Brief (template available on the Intranet) should be completed and submitted to the Programme Improvement Board.

Where service improvements are linked to less resources, the proposals for savings should be identified in the Proposals to Achieve Cashable & Efficiency Gains section.

Proposals to Achieve Cashable & Efficiency Gains incorporating Risk & Impact Statement

Staffing is now down to absolute bare minimum in order to open the Museum and other spending heads have, similarly, been cut to the bone. The Museum could not take any further cutbacks in funding without cutting core services.

Proposals to reduce Cashable resource requirement by 3%

No

Description of Proposal

Value (£)

Timing

1

     

2

     

3

     

Proposals to reduce resource requirement by 10% (Cashable or Efficiency Effect)

No

Description of Proposal

Value (£)

Timing

1

     

2

     

3

     

 

 

 

 

 
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